Auchan

On this ongoing mission, i advised the Design Operations of Auchan Business Unit "Auchan Energies" by setting a more collaborative culture around the digital product & marketing team.

Since 4 years, i introduce multiple design and Product ownership tools : Design Thinking workshops, Prototypes, User Testing, user stories documentation.

Through multiple projects (audit and quick wins, user testing, sponsorship offer, third party accounts), the team digital culture rise up to the point of conducting the creation of new design guidelines for this Business Unit and the firsts steps towards a Design System shared between multiple external teams (Designers, Product Managers, Developers).